Vikki joined H+K in January 2015 to shape its approach to content + publishing strategy. She leads social strategy globally for Huawei, is global CSD for Campari, and consults for clients including Intel, HSBC & Amazon Web Services.

In 2016 she formed the agency’s Data + Insights team and built Sherlock, H+K’s proprietary approach to mapping influencers, in collaboration with social listening experts Brandwatch.

Prior to H+K Vikki held two roles at Creston Unlimited group; Head of Agency for social content agency Things Unlimited and Head of Social for digital creative agency TMW Unlimited. Her teams worked across over 45 major brands including Haagen Dazs, Sony Pictures, Activision, McCain Foods, Unilever, Reckitt Benckiser, Virgin Trains, Infiniti, Canon & more.

Vikki is a former journalist, having been News Editor for Econsultancy and written for Contagious, The Guardian, Marketing, Marketing Week and as a G20Voice blogger for Oxfam at the London & Pittsburgh Summits in 2009. She also worked in-house as Content Editor for the Jaguar Future project, created by Jaguar to tell the stories behind the C-X16 concept car.

She was awarded a place on PR Week’s Power Book 2017 and 2018, featured in the first EMEA version of The Holmes Report’s Innovator 25 list, BIMA’s Hot 100 for 2015 & The Drum’s Social Buzz Top 50.

Vikki teaches the Community Management module at INSEEC London’s Masters courses in Business Innovation & Digital Marketing, and Digital Marketing & Innovation Management. She’s also a mentor at the School of Communication Arts.